Choosing the right product success metrics for a product is firstly about matching the product’s lifecycle stage. Learn which metrics matter from pre-launch to maturity, not just as reporting indicators but also as decision support tools.
AI is reshaping product strategy, but its real value goes beyond speed and automation. In this article, we explore how generative AI can augment strategic decision-making by expanding options, accelerating learning, and helping teams test assumptions faster.
The decision on which AI feature to add to your product is not about technology innovation. It is about recognizing how the feature fits your existing value proposition, how it protects and consolidates your competitive advantage, and how it can help your product generate more revenue or secure new funding.
Pricing strategies have a house structure. Value-Based Pricing, Competitive Pricing, and Cost-Plus Pricing compose the roof. Strategies are based on three pillars: Game Theory, Supply & Demand, and Prospect Theory. These pillars are supported by three foundational blocks: Strategy, Economics, and Psychology.
One of the hardest strategic decisions innovative companies face is to identify when an R&D innovation is ready for commercialization. R&D is a laboratory of experimentation. It produces new prototypes,… Read More »When is an R&D innovation ready for commercialization? A practical checklist
Customer requests are like distant sounds. Some are true signals, others are noise.
The challenge is not whether to listen, but how to distinguish one from the other. Product strategy requires amplifying the right signals while filtering out distractions that pull focus and resources off course.
While innovation is on everyone’s lips, for product companies it is not the only way to grow. In reality, many successful businesses win by adopting proven ideas and focusing on… Read More »Innovation or imitation, which product strategy to choose?
In the last post we looked into the question of how to estimate the time needed for a product to reach the market. Yet another relevant question that product leaders… Read More »How early is enough? Balancing commitment and learning in product definition timing
A crucial, yet risky, phase in creating a new product is product discovery. It is the initial process of researching and validating customer needs and market opportunities to decide what… Read More »6 heuristics to simplify decisions in product discovery
The amount of data generated by people and machines increases exponentially every year. Cloud computing power to process data is more affordable and accessible than ever. As a result, machine… Read More »Product management for machine learning: 9 steps to go to market